Packaging Rebrand

Mio Energy Drink

Enhanced visuals for clarity, recognition and product appeal. Conceptual project. Not affiliated with the original brand.

Mio Energy Drink project visual
  • ProjectMio Energy Drink
  • RolePackaging rebrand / visual identity
  • FocusClarity, recognition, product appeal

Project overview

Enhanced visuals for clarity, recognition and product appeal. Conceptual project. Not affiliated with the original brand.

This page replaces the earlier intermediate portfolio grid behaviour. Visitors can now move from the homepage project image directly into this detail page.

Before / After direction

Before visual for Mio Energy Drink

Before

The earlier package direction was dense and utility-led, with several competing information blocks and lower shelf impact.

After visual for Mio Energy Drink

After

The rebrand simplifies visual hierarchy, introduces a brighter energetic palette, and makes the product benefit easier to recognize.

Gallery